Exclusive Talk & Book Launch by Scott McKain

KUALA LUMPUR, JULY 7th 2010 – The Institute of Marketing Malaysia (IMM) in collaboration with Brand One Pte Ltd & The Brand Theatre of Singapore today organized an “Exclusive Talk & Book Launch” at Istana Hotel, Kuala Lumpur. The highlights of today’s event is the launch of Scott McKain’s latest book entitled “The Ultimate Customer [...]

continue reading —

CRM 2010

CRM 2010 Business Revolution: Bringing customer experience to the next level of excellence CRM: Getting the people, process, and technology mix right! Reaching and retaining customers is a complex challenge. This includes understanding, determining, investing and implementing CRM strategy, process, infrastructure that can respond to any demographic and market situation. CRM BUSINESS REVOLUTION 2010 is [...]

continue reading —

Scott McKain: Exclusive Talk & Book Launch

PRICE: Register before 25th June to get a free pass to this event! EXCLUSIVE TO IMM MEMBERS & BY INVITATION ONLY PROGRAMME HIGHLIGHTS 9:00 – 10:00 am Registration/Morning coffee 10:00 – 11.00 am Welcome Remarks Introduction of Speaker – Scott McKain Event Preview and Seminar Highlights 11.00 – 11.30 am Book Launch Press Conference 11.30 [...]

continue reading —

Fred Luthans: Psychological Capital

IMM Member Enjoy 25% discount!

continue reading —

Robin Sharma Workshop

PRICE: RM 2,888 per person (Normal Price) 20% Discount of Normal Price ( IMM members) RM 2,310 per person (CIMB and Direct Access cardholders, MIM members, MPH Readers’ Circle) *Not valid with any other offers or promotions, valid until 6 May 2010 *HRDF can be applied through the SBL Scheme Course Content Session I: Leadership [...]

continue reading —